On September 16, 2025, Weima Agricultural Machinery celebrated the grand opening of its Thailand factory, NOVUS Power Equipment Co., Ltd., in Rayong Province. The event was attended by global partners, leaders from Chinese associations, representatives of the Thai industrial park, media, and employees from both China and Thailand, who gathered to witness this strategically significant milestone.

The celebration was filled with a festive and jubilant atmosphere. At the carefully arranged registration area, staff warmly welcomed each guest from afar, guiding them to sign in and capture the moment, together commemorating this milestone occasion.

As a key milestone in Weima Agricultural Machinery’s globalization strategy, the Thailand factory covers nearly 50,000 square meters and is planned to house around 10 intelligent production lines. In the future, it will focus on serving overseas markets such as Southeast Asia and Europe, enabling localized manufacturing, fast delivery, and precise after-sales service.

Weima’s Thailand factory inherits the brand’s intelligent manufacturing expertise, integrating automation and digital systems with advanced practices from China. Supported by 20+ years of R&D, 80% in-house component production, 160+ patents, and a CNAS-certified lab, it will match the strict quality and efficiency standards of Weima’s China plants, aiming to be a smart manufacturing benchmark in Southeast Asia.

After the ceremony, guests toured the new factory and product display area. Customers from key markets showed keen interest in Weima’s latest power equipment and agricultural machinery, discussing product features with staff and attending live demonstrations. The visit fostered in-depth talks on local market needs and future collaboration, further strengthening mutual trust.

Amid short-term industry pressures, Weima Agricultural Machinery continues to diversify and expand globally, covering sectors from agricultural machinery to new energy, with its brands (WEIMA / WENOVUS) present in over 100 countries and strong OEM/ODM partnerships.